LONDON. This year's FA Cup 3rd Round proper has seen only few 'Giant killings', only few 'Romance' episodes. Despite official figures released yesterday tells that gate attendances have been at record high, pictures from the Stadiums show that - at least - more can be done from the Football Association, to fulfil the Cup's original spirit.
The hope is to have many of you agreeing on the fact that the FA Cup is now a competition money-oriented with little left for the old romantic spirit of Amateur or Non League clubs or lower Football League clubs to make it to the final day's glory of lifting the most glorious cup in the world, the one and only now regarded as the holder of the Beautiful Game's 'Holy Grail', its original essence and spirit now defunct.
Look at the results of this round and you' ll see that much better could have be done in favour of the 'Romance'. What's the point of having Tottenham vs Cheltenham at White Hart Lane if not the one of having a greater gate income? We know now the lower clubs prefer this option as they share home club revenues but this is a very short lived scenario which also means the immediate end of the road for the clubs' players and fans dreams in the annual competition.
In a world awash with TV's monies rights and with The FA itself having embraced the technologies for its own webcast, why do not let this new stream of possible revenues continue to feed the hopes and fantasies of Britain's football backbone culture, the Amateur, the Non League and the Football League clubs?
With this system of TV rights in place cash will still flow in regularly if not more than now in the Football Association's coffers but it will also allow the countrysides and suburbs crowds to finally get the feel of the direct contact and view of the fabled clubs and England and International players of the Premier League on their own cosy little pitches and playgrounds as much as it appears the German FA is doing.
In this way, coupled with other measures - some of which The FA seems now to have the will to implement, such as spectators' abusive or racist behaviour and least but last the clamping down on certain types of brutal challenges - the flow of a new spirit may kick-starts the long sought 'Renaissance' of Britain's football values and skills.
Lucio Menin
FootballReport: The 1st Interactive Journal, Established 1992. Full Coverage of Innovations and Developments for the Multimedia ITC, Internet, Wireless Mobile, Telecom and Broadcasting Technologies Markets
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